Sharing our dedication for empowering cities and contributing to citizens’ wellbeing, are our partners: EUR and the Erasmus Initiative “Vital cities and citizens”, as well as Citymar Consultancy, represented by Mr. Robbert Nesselaar. IHS exists as a self-standing institution since 1958. However, in 2002, our strong commitment to academia, teaching and researching, brought us closer to the Erasmus University Rotterdam. We became a part of EUR 16 years ago and we continue our solid collaboration, striving to deliver top-level education and research opportunities to our students.
Vital Cities and Citizens is an initiative of the Erasmus University Rotterdam. Through this initiative, the university wants to help improve the quality of life in cities, which is a goal IHS also contributes to. In vital cities, the population can achieve their life goals through education, useful work and participation in public life. The vital city is a platform for creativity and diversity, a safe meeting place for different social groups. By exploring how social changes affect city life, researchers can help cities to flourish. In this Erasmus Initiative, researchers from different disciplines work closely together to identify the conditions for equal opportunities in life, safe living environments and harmonious co-existence for an increasingly diverse population.
Citymar Consultancy is specialized in city marketing, providing advisory services to cities, regions and countries on both strategic, as well as more practical topics. This is done in a pragmatic, interactive way, using clear language. Citymar assists their clients in making the right decisions, by being a creative and driven sparring partner, with expertise and experience in this specific field. The founder of Citymar Consultancy is Robbert Nesselaar MSc. Robbert has more than 15 years of experience in city marketing. He has worked on the marketing and branding of the city of Rotterdam in the Netherlands, and was involved in the strategic marketing development of various cities.